Canadian Real Estate -- Internet Service Station

ontario real estate


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Frequently Asked Questions

I already have a website.  Why do I need this service?
Having your own website is extremely important but it's absolutely essential that it be recognized by the search engines.  If it's not, you're going to miss out on many opportunities and it will cost you thousands.  This service isn't another website but rather a link to get your website recognized by those searching for "your-town real estate" on the Internet.

What is a Search Engine?
A search engine is a server or a collection of servers dedicated to indexing Internet web pages, storing the results and returning lists of pages which match particular queries. The indexes are normally generated using spiders. Some of the major search engines are Google, AltaVista, Excite, MSN, Hotbot, Lycos and AOL (note that Yahoo is a directory and not a search engine). The term Search Engine is often used to describe both directories and search engines.

What do I need to know about search engines?
You don’t need to know any details, only that prospects every day go home to their computer, go to a search engine such as and type in the search box Your city real estate. A set of results come up of websites which match the query - probably your competitors! The goal is to come up in the first couple of pages, have prospects go through to your website and fill out a request for more information. Voila! A lead!

How do you get to the top of the search engines?
It’s competitive because every Realtor in your city wants to rank highly. It’s a combination of how the page is designed, link popularity and a consistent search engine submission strategy. This is what your monthly fee covers - submissions, tweaking of pages, and a monthly reassessment of where you rank.

Do I really need to rank highly?
Yes! It’s critical to your success. If you pay for a website and don’t monitor its success in the search engines, it’s like having a fancy suit and never taking it out of the closet! You miss out on so much potential business. All my sales in my last two years of real estate came from Buyer leads from my website - that’s with NO advertising and NO listings!

I already have great search engine spots. Do I still require this service?
Congratulations -- you are ahead of the game; however, wouldn't it be great to have more than one great spot? The more websites the better - the goal is to dominate the search engines so your competition can’t! This means one less spot for your competition and one additional spot for you!

What else do you do to promote my site?
We look for local and national Internet directories and add your link for you free of charge. This saves you time so you're able to do what you do best - sell real estate!

I've already paid to be submitted to the search engines.  Why do I need this service?
We continually monitor and submit our pages using automated search engine software.  Also, our pages are specifically designed to be search engine friendly -- something that isn't always possible with flashy websites.

I already have great search engine spots.  Why do I need this service?
Congratulations -- you are ahead of the game; however, wouldn't it be great to have more than one great spot?  This means one less spot for your competition and one additional spot for you!

How does your service work?
We use automated software to submit, monitor & re-submit to the search engines when necessary.  Your details are placed on our high ranking page and then linked directly through to your website.  Once the prospect finds their way to your site, it's in your hands.

Will I be the only one representing my area?
Yes.  There will only be one Realtor, one mortgage broker, one home inspector & one real estate lawyer per city so you don't have to worry about competition.

I don't currently have a website.  Can I still join to guarantee my city's availability?
Yes, although to take full advantage of our services you should plan on getting a website in the near future.  We can even build one for you.  For more information, click here.

Do I need to know or do anything technical?
Absolutely not.  We will do everything for you.  We don't even have to do anything to your website.  It's all done on our end.

How many hits do you get?
Measuring hits can be calculated many different ways.  It depends on many things such as whether or not it's for the entire site or just a page, whether they're hits vs. click throughs, whether or not they're unique visitors, and so on.  At present we're averaging between 60 to 70 unique visitors per page, per week.  Keep in mind that these are hits coming to your page that you share with no other competitors.

Do you guarantee results?
No.  Unfortunately, it's impossible to guarantee top spots on the search engines as they're constantly changing their criteria.  Be wary of anyone who says they can guarantee top ten spots.  We do however guarantee to stay on top of the search engines in order to keep you competitive.  We want to rank well just as much as you do.



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